![]() Google Dominates the Search Engine Market Here's another fun fact about Google search: 16.3% of Google's organic traffic in the US comes from people searching for the term “Google.” 2. This includes Gmail, their popular email service, as well as Google news, Google shopping, and serving as a video and images platform as well. But apart from being a search engine, Google also provides a bunch of other services. → Click Here to Launch Your Online Business with ShopifyĮvery day, billions of users rely on Google to carry out their daily searches. To put a number on it, Google is visited 89.3 billion times every month (Similarweb, 2022). Sorry for the deluge of questions! Thanks again.It comes as no surprise that Google is the most visited website. It pulls directly from GKP so the number is still being generated.ġ – I was wondering if there’s anyway to get the number? I’m creating algorithms as an additional check for keyword selection.Ģ – Is Google just tightening up in order to offer it in paid plans – just like they did with search volumeģ – Is their competition calculation really a good number to consider with keywords? Does it really have/present useful information to consider in regards to keyword selection? (Guess this should be the 1st question – lol)Ĥ – Does the “Competition (indexed value)” number have the same value as the old competition number or serve the same purpose? This number is found when you export GKP info to CSV. When I do export still get the Low, Medium, High. I use SEO Powersuite’s Rank Tracker and I can see the number in their software – only hovering over it but it won’t export with number. Otherwise, you see a range, like this:īrian – great info a usual! This is a somewhat related question to GKP, but what has happened to ‘Competition’ just being listed as Low, Medium or High? Realize they changed to this awhile ago but even then I used to be able to get the number when I exported it to CSV. The Google Keyword Planner will only show you exact search volume data if you’re running an active Adwords campaign. Bonus Step #1: Get Exact Keyword Search Volume Data This guide to SEO keyword competition covers everything you need to know. You need to look at the websites that are ranking on the first page… and figure out how hard it’ll be to outrank them. Organic SEO Competition: Like commercial intent, evaluating a keyword’s competition in Google’s organic search results takes some more digging. The higher the average search volume, the more traffic that keyword can send you.Ĭommercial Intent: In general, the higher the competition and suggested bid, the easier it will be to convert that traffic into paying customers when they land on your website. ![]() But, in general, I like to choose keywords based on 3 main criteria: There are dozens of different factors to look at. So: how do you know which keywords to choose? (For this example I’m going to be using the “Discover new keywords” tool because this is the best way to uncover new keywords in the Google Keyword Planner.) ![]() So I’m going to help you choose a keyword from your list by walking you through a quick example. Why? There are LOTS of factors that go into choosing a keyword. Now that you know how to use all of the tools, features and options within the Google Keyword Planner, it’s time for the last step: finding awesome keywords that you can optimize your site’s content around. The higher bid here, the more lucrative the traffic tends to be. Top of Page Bid: This is another great way to size keyword’s monetization potential. But it IS useful to see if a keyword has any commercial intent (after all, the more people bid on a keyword, the more potential there is for them to become a lead or customer). Instead, “Competition” is simply the number of advertisers that are bidding on that keyword. But the GKP will say that the term gets “10,000 searches per month”, which is kind of misleading.Ĭompetition: Like I mentioned earlier, “Competition” in the Google Keyword Planner has nothing to do with SEO. That’s because seasonal keywords (like “Halloween costumes”) may get 50,000 searches in October and 100 searches in May. Pro Tip: Watch out for seasonal keywords. (I’ll show you how to get more accurate search volume data in a minute.) However, keep in mind that this is a range… and not a super-accurate indicator of search volume. monthly searches: Pretty self-explanatory. ![]() Keyword (by relevance): This is the list of keywords that Google considers most relevant to the keyword or URL you typed into it.Īvg. Here’s what each of the terms in this section means:
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